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ThinkscoopGrowth
What we doWorkHow we workNotesPartnerThe studioStart a conversation
What we doWorkHow we workNotesPartnerThe studioStart a conversationThinkscoop home

brand, design
and go-to-market

Thinkscoop Growth

The brand and go-to-market practice at Thinkscoop. Positioning first, then the design system, then the channels that carry it.

What we do

  • Positioning and messaging
  • Brand and design systems
  • Channels and paid media
  • Outbound and content systems
  • All four lines

The practice

  • Growth home
  • Work and specimens
  • How we work
  • Notes
  • The studio
  • Start a conversation
  • Partner with us
  • Join our vendor list
  • All Thinkscoop practices

Reach us

contact@thinkscoopinc.com

Capability statementPDF, 334 KB, 2 pagesEntity details, the four services, how an engagement runs and the sector results as they were measured, written for vendor and supplier onboarding. The Growth practice, not the other two: Engineering and Business Applications publish their own.

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Thinkscoop Technologies LLPBrand, design and go-to-market. Clients around the world.
Growth/Partner with us

Under your name.

Positioning, brand systems, web and channel work for studios, agencies and consultancies who have already won the client. Our name goes nowhere near it.

A brand identity system laid out as printed sheets, the mark and its colour shown at several sizes.
Whose work The most common question an agency asks a white-label studio is whether the work will turn up in someone else's portfolio. Ours does not. No credit, no case study, no specimen, unless you write and say otherwise.

Who this is for

You have the client and the deadline.

No referral fees and no lead sharing in either direction. You own the relationship and the presentation; we do a defined piece of the work behind it.

  • Agencies and studiosYou won the pitch on positioning and the brand work lands in the same quarter as three other projects. We take a defined piece of it, in your templates, to your art direction.
  • Consultancies without a design benchStrategy work that has to arrive as something a board can read. We build the artefacts: the message architecture, the deck system, the site, the launch assets.
  • Product companies with an in-house teamYour designers are on the product. Marketing surfaces, campaign creative and the website sit in the gap, and they are the ones a buyer sees first.

What we take

Four pieces, the same four we sell direct.

There is no separate partner version of the work. It is the same team and the same standard, with your name on the cover.

  • Positioning and message architectureThe sentence a buyer repeats to their boss, and the structure that stops it being renegotiated on every page. Delivered as a document your team presents, not one we present.
  • Brand and design systemsIdentity, type, colour, grid and the component library, with the rules written down so it survives contact with people who were not in the room.
  • Web design, build-readyWireframe to specification, in your handoff format, ready for your build team or ours.
  • Channel and campaign creativeLanding pages, offers, ad and social systems in enough variations to learn something rather than one execution and a hope.

The terms that matter

Answered before you ask them.

  • Your name on the workWe are not credited, we do not publish it, and it does not appear in the specimens on this site or anywhere else without your written say-so. The default is silence.
  • Your client stays yoursWe do not contract with an end client you introduce, for the term plus 24 months, and we do not approach your staff. One page, mutual, signed before we see a brief.
  • Files, not just exportsSource files, design system, fonts licensed to the client, and the documentation that makes it runnable without either of us. That is a deliverable, not a favour at the end.
  • Priced on the workThe same published bands the direct pages carry: positioning from $12,000, brand and web build from $35,000, channels from $6,000 a month. Partner scope is quoted against the same ladder, not marked up for the middle.

The non-solicit is published rather than described: read the one-page terms. Entity details, the four services and how an engagement runs are in the Growth capability statement.

The honest part

When we are the wrong studio.

  • Overflow production at volumeResizing an ad set into forty formats is real work and it is not ours. We are a small team and we would be the expensive way to do it.
  • A brand with the decision already madeIf the positioning is settled and what you need is execution against a signed-off direction, say so. We will quote it, but we will not pretend the interesting part is still open.
  • Work we would have to defend and cannot seeWe need the client's actual numbers, or at least their actual customers, to write anything worth signing. A brief written entirely from a competitor teardown produces a competitor teardown.

Send the brief you already have.

Tell us what the client is buying and when it is due. You will get a straight read, including when the answer is that you do not need us for this one.

Send a brief